3.8
4.0
4.0
3.9
4.4
3.8
4.3
4.6
4.6
4.5
4.7
3.9
4.0
4.6
3.0
3.0
3.3
3.3
4.3
2.7
4.0
Ease of KYC and document
verification
Intervention/ efforts required for sim
activation
Option of customisation of offerings
and value add services
Adherence to data privacy norms
Ease of plan upgrades and recharge
Ease of enabling international
roaming
Consistent network strength while
usage
Segment
CX laggard
CX leader
Rated on a scale of 1
-
5, 5 being the best
High variance in ratings
Source
: ÀÖÓ㣨Leyu£©ÌåÓý¹ÙÍø in India CX survey
co
-
created with EQUi
T
OR
V
alue
Advisory