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Digital Strategy & Operating Model

We empower your Digital Transformation with a strategic and future-ready Digital Strategy and Operating Model.

Contact our experts

Technology is at the core of today鈥檚 business 鈥� it drives success, accelerates time to market, enhances agility, and boosts performance. As expectations rise, IT must evolve from being a service provider to being a strategic partner that aligns technology with business goals while optimizing costs and quality.

However, every company operates within a unique and increasingly complex IT environment. This makes it essential to tailor solutions that bridge the gap between technology and business needs.

At 乐鱼（Leyu）体育官网, we help organizations navigate this complexity, enabling them to make strategic decisions that maximize the value of their IT investments and optimize performance.

Dr. J眉rgen Wolf
Dr. J眉rgen Wolf

Director, Digital Transformation

乐鱼（Leyu）体育官网 Switzerland

Pauline Turbiez
Pauline Turbiez

Director, Digital Transformation

乐鱼（Leyu）体育官网 Switzerland

Why 乐鱼（Leyu）体育官网 services?

  • Our global network of experts, generating local impact

    We combine our deep understanding of the Swiss market 鈥� its business environment, culture and regulations 鈥� with our global network of digital transformation experts to deliver strategies that are both innovative and practical.

    Our local teams ensure your digital initiatives are aligned with Swiss realities, while our global network provides access to the latest best practices and technologies all over the world.

  • Our business focus

    乐鱼（Leyu）体育官网's business focus is centered on delivering measurable value and results that drive our clients' growth and success.

    We prioritize understanding the specific needs and objectives of each business, enabling us to provide strategic insights and solutions that are not only innovative but also practical and actionable within their respective markets.

  • Our practice-proven framework and methodologies

    Our practice-proven framework and methodologies are the result of years of refinement and successful application across a multitude of projects. They provide a structured approach to problem-solving and project execution, ensuring consistency, efficiency and the highest quality of service for our clients.聽

  • Co-creating your digital future

    At 乐鱼（Leyu）体育官网, we believe that defining a company's Digital Transformation is a collaborative and agile process. We take the time to understand your business, your challenges and your aspirations. Our Insights Center sessions provide a great platform in engaging in open dialogue and co-create solutions with our clients.

Our services to address your challenges and key pain points

Digital Strategy


In today's rapidly evolving digital landscape, organizations often struggle to align their technology initiatives with their broader business goals. Digital Transformation efforts can become siloed or misaligned, resulting in wasted investments and underwhelming outcomes.聽

Our Digital Strategy service helps clients align their technology vision with corporate priorities. This includes shaping a comprehensive approach to target state Enterprise Architecture, Digital Operating Models, and specific strategies tailored to drive transformation and enhance business performance. Digital strategy is fully integrated with your business objectives, supporting innovation, AI, and Cloud enablement.

Target Enterprise Architecture


Many organizations struggle to translate strategic goals into an actionable IT architecture. Disconnected systems, unclear data strategies, and siloed teams often hinder business agility and innovation.

We customize a Target Enterprise Architecture (EA) that bridges the gap between business and IT through a simplified, result-oriented framework. By combining experience, business models, product design, technology, and data capabilities, we create an industry-specific architecture that includes cybersecurity, data, AI, enterprise applications, and product engineering 鈥� ensuring alignment with strategic outcomes.

Target Digital Operating Model


Even with a strong digital vision, organizations often lack a clear model for how IT should operate to support it. Without defined capabilities, governance, and performance management, the execution of digital strategies can stall.

We help define a Target Digital Operating Model that outlines how IT should be structured and governed to achieve strategic goals. This includes organizational design, roles, performance management, tools, service delivery, and governance. Our CIO Insights Day provides executives with actionable steps to turn strategy into reality, bridging the gap between vision and execution.

Benchmarking & IT Cost Optimization


Rising IT costs and a lack of visibility can prevent organizations from managing technology investments effectively. Without benchmarking and cost clarity, it's difficult to identify areas for optimization.聽聽

We provide specialized IT benchmarking and cost optimization services to help clients gain full visibility into their IT spending. Through the analysis of cost structures, drivers, and operating models, we provide actionable insights that reduce costs while maintaining performance 鈥� enabling smarter, leaner IT operations.

CIO Insights Day

CIOs and IT leaders face constant pressure to balance operational and strategic leadership. Time to reflect, evaluate, and reframe strategy is rare, yet critical to long-term success.

Our CIO Insights Day is an exclusive, full-day workshop held at 乐鱼（Leyu）体育官网鈥檚 Insights Center in Zurich or Geneva. This workshop is designed specifically for IT leaders to help them succeed. This tailored session provides a dedicated space to:

  • Step back

    from day-to-day operational pressures to explore key challenges, concerns, and aspirations.

  • Review

    your strategies, generate fresh ideas, and collaborate with peers.

  • Reflect

    on personal strengths and view the CIO role from different perspectives.

  • Map out

    your priorities and create a 100-day action plan to drive success.


This immersive experience enables you to gain clarity, refine your approach, and set a strategic course for the future.

A holistic framework for a digitally enabled enterprise

Our framework grounds your Digital Strategy in your organization鈥檚 unique operating context and strategic objectives. It empowers you to create business value, improve customer experience, and deliver vital digital products.

A successful Digital Strategy requires a well-defined target blueprint and a clear change roadmap that seamlessly integrates Enterprise Architecture and the Digital Operating Model.

Technology layer pyramide > Click on the image to enlarge it

Navigating success: our proven approach

Our approach is based on our extensive experience in delivering successful digital strategies for public and private sector clients.聽 We work closely with our clients to tailor strategies to their unique needs and objectives, ensuring a seamless and impactful transformation journey.

Built on 乐鱼（Leyu）体育官网鈥檚 Connected Enterprise methodology, a leading Digital Transformation approach, this framework is structured yet flexible.

> Click on the image to enlarge it

  • Framing: Strategic context and vision

    Define the enterprise-wide technological ambition, guardrails, and success metrics. Align these with business objectives and industry trends. This phase establishes the vision for the Digital Strategy.

  • Discovery: Understand the implications for the enterprise

    Identify the key elements of the operating model that technology must enable, such as experience, capabilities, and products. Assess the current Enterprise Architecture and Digital Operating Model maturity.

  • Design the Enterprise Architecture (EA): Set the digital and technology ambition

    Design the target EA to connect experience, business, technology, and data. Guide the technology approach to achieve strategic outcomes.

  • Design the Digital Operating Model (ITOM): How we deliver the ambition

    Define changes to the ITOM that are necessary to effectively govern, deliver, and support the target EA.

  • Develop: Define a realistic roadmap and the supporting measures to deliver

    Create a prioritized, costed roadmap for evolving the EA and ITOM. Outline the technical and business changes needed for the transition.

  • Deliver: Execute the delivery

    乐鱼（Leyu）体育官网 implementation experts execute the strategy with Project Management Office (PMO) support to ensure precise execution and alignment with the strategic vision.

Client success stories

Please find a selection of our latest client work below to learn more about our services and specific client cases we have worked on.

Defining an IT Operating Model for a global consumer goods organization

The client is a leading global consumer goods organization with a large IT workforce. They sought to redefine their IT Operating Model to address challenges in governance, decision rights, and alignment between global and local IT teams for greater efficiency.

乐鱼（Leyu）体育官网 led the redesign of the global IT Operating Model, focusing on governance, decision-making clarity, and organizational alignment. We facilitated workshops and delivered tailored recommendations to the global IT leadership team. The redefined model provided over 15,000 IT employees with greater clarity, resulting in improved alignment and collaboration efficiency across global and local teams.

Conducting IT Cost Optimization for an energy supplier

The client is a midsized energy supplier that provides sustainable energy solutions to a diverse clientele. Faced with a complex IT infrastructure and concerns about high IT costs, the client sought to benchmark their IT spending and gain an outside perspective on their IT Operating Model.

乐鱼（Leyu）体育官网 applied its cost hypothesis framework to conduct a thorough analysis, including document reviews and in-depth interviews with relevant stakeholders. These efforts identified nine key areas for cost optimization, equipping the client with a clear strategy to streamline IT operations and reduce IT costs.

Defining the Enterprise Architecture for a global luxury watchmaker

The client uses the SAP Business Suite to manage many of its activities. With maintenance set to end in 2027, the company is evaluating its options for migrating to S/4HANA. The client wanted to carry out a technical migration but first needed to conduct a business and architecture assessment to determine the migration path.聽

The team collaborated with each division within the scope of the study to develop a transformation roadmap using a watch industry capacity matrix:

  • Assessment of current and target maturity for all business capabilities
  • Definition and prioritization of key initiatives to reach the target maturity level
  • Definition of the current and target IS architecture to facilitate the transformation

The team also helped set up the program structure and mobilize key stakeholders:

  • Selection of migration method
  • Scope, planning, and methodology
  • Program budgeting
  • Governance, roles, and responsibilities

Your partner for every step of the journey

A holistic Digital Transformation requires a partner who is invested in every phase of the journey to be successful.

At 乐鱼（Leyu）体育官网 Switzerland, our team of Digital Strategy and IT Operating Model professionals has extensive experience across all industries and can help you reach your business and IT goals.

Meet our experts

Dr. J眉rgen Wolf
Dr. J眉rgen Wolf

Director, Digital Transformation

乐鱼（Leyu）体育官网 Switzerland

Pauline Turbiez
Pauline Turbiez

Director, Digital Transformation

乐鱼（Leyu）体育官网 Switzerland